100% British Design
10th April - 2nd May ‘10
La Rinascente, Milano Piazza Duomo
Milan, Italy
This year, 100% British Design, the brainchild of the Design Team at the British Consulate General Milan, will host a Design Supermarket within the basement of the famous and exclusive La Rinascente department store in the centre of the city.
For the duration of the fair, this space within La Rinascente will act as a salesroom for large quantities of British designers. The pieces boast design solutions that can be purchased, used and enjoyed in every day life.
This is the first year the "design supermarket" will be participating in the fair, and their goal is to create a cultural as well as commercial experience centering on the unique character of British Design.
The 100% British Design at La Rinascente will be open from 10 April - 2 May. To find this venue, please visit our DeTnk Map of the 2010 Milan fair.
