Alkalay & Mer: Wall to Wall
13th October - 24th November '09
Established & Sons, London
Following on the international success of ‘Stack’, launched during Milan 2008, Shay Alkalay and Yael Mer have collaborated with Esablished & Sons again to create ‘Wall to Wall’, an innovative installation of brick flooring.
Launched during this year’s Frieze Art Fair, ‘Wall to Wall’ investigates the connection between flooring and textiles. For the project, Alkalay & Mer have developed the traditional finish of the bricks by staining them each individually from a pallet of 15 different colours and then arranging them in a continually evolving pattern across the floor of the gallery space. In doing so, they have taken an everyday product and twisted it to create a fascinating mosaic aesthetic reminiscent of traditional textile patterns used worldwide. According to Alasdhair Willis, CEO, Established & Sons, ‘Shay & Yael’s use of immediately understandable language and material allows us to access this installation conceptually and aesthetically at a first glance. Questions are then raised after time spent with the pieces... It is here that the design moves from a purely decorative collision of languages to something all together more profound.’ This is a refreshing presentation of a generally overlooked design medium that is well worth a trip.
'Wall to Wall' by Shay Alkalay and Yael Mer, 2009
'Wall to Wall' by Shay Alkalay and Yael Mer, 2009
'Wall to Wall' by Shay Alkalay and Yael Mer, 2009