Digital Crystal: Swarovski at the Design Museum

5 September - 13 January '12

London

For ten years Swarovski’s design and architecture collaborations have been a coveted opportunity for the world’s leading designers to experiment, develop and share their most radical ideas.

A new exhibition at the Design Museum challenges some of the most exciting talent in contemporary design to explore, in the medium of crystal, the future of memory in the fastdeveloping digital age.

Among the 15 designers who have produced new or especially updated installations for the exhibition are Ron Arad, Maarten Baas, rAndom International, Yves Béhar, Troika and Fredrikson Stallard.

With the demise of the analogue era our relationship and connection with personal memory, photographs, diaries, letters, time and ephemera is changing.

Digital Crystal: Swarovski at the Design Museum questions our relationship with the changing world. It seems all too easy to lose connection with the tangible and the real, as we move ever faster through a digital age where memory and the personal possessions we once held so highly are now online, or gone in an instant.’

- Deyan Sudjic, director of the Design Museum

designmuseum.org

Blur by Philippe Malouin for Swarovski [image courtesy of David Levene[

Hardcoded Memory by Troika for Swarovski [image courtesy of David Levene]

Holo Center Table by Marcus Tremonto for Swarovski [image courtesy of David Levene]

Osmosis Interactive Arena by Arik Levy for Swarovski [image courtesy of David Levene]

Pandora by Fredrikson Stallard for Swarovski [images courtesy of David Levene]

Study of Sunlight Video by rAndom International for Swarovski [image courtesy of David-Levene]

The Monument by Hilda Helstrom for Swarovski [images courtesy of David Levene]

The Shaping Grows by Semiconductor for Swarovski [images courtesy of David Levene]

Wrapping Crystal by Anton Alvarez for Swarovski [image coutesy of David Levene]