As Little Design As Possible

The Work of Dieter Rams

Sophie Lovell, a contributor to the DeTnk Collectible Market Report, has authored As Little Design As Possible - The Work of Dieter Rams published by Phaidon. The book is a comprehensive monograph on highly influential product designer Dieter Rams (b.1932); including newly-commissioned photographs of Dieter Rams’s house and the Braun archive: a never-before-seen glimpse of the world’s most complete collection of Rams’s designs

Dieter Rams is one of the most influential product designers of the twentieth century. Even if you don’t immediately recognize his name, you have almost certainly used one of the radios, clocks, lighters, juicers, shelves or hundreds of other products he designed. He is famous not only for this vast array of well-formed products, but for his remarkably prescient ideas about the correct function of design in the messy, out-of-control world we inhabit today. These ideas are summed up in his ‘ten principles’ of good design: good design is innovative, useful, and aesthetic. Good design should be make a product easily understood. Good design is unobtrusive, honest, durable, thorough, and concerned with the environment. Most of all, good design is as little design as possible.

In that spirit, this monograph is as little book as possible. It is a clear, comprehensive and beautiful presentation of Dieter Rams’ life and his work. It is a must-have book for anyone interested in Rams’ work, his legacy, and his ideas about how to live.

Buy at DeTnk Bookstore:
As Little Design As Possible - The Work of Dieter Rams